1. Get out of your wine rut and explore wines from around the world.
2. Access to unique wines not often found on grocery store shelves.
3. Looking for good value.
4. You will build a versatile collection that can pair with the seasonality of food and weather.
5. Make an informed decision as to what bottle to open next.
6. You will learn about food and wine pairings.
7. Say good-bye to over-oaked Chardonnay.
8. Access to a personalized wine service from a wine authority.
9. Want to try at least one bottle a week for "health" reasons.
10. You will learn while you drink (just like college).
11. Gone are the days of rolling the dice in the grocery aisle.
12. You just plain refuse to drink "swill" anymore!